62. Why toothpaste tubes can finally be recycled
In a seismic shift that really damages the credibility of 'The Rubbish Book', toothpaste tubes can now be recycled. But what changed to make an entire product category recyclable, and what could this mean for other similar products in the future? In this episode, we squeeze out every last detail, from collection and sorting to recycling innovations and the consumer messaging that makes it all work. Plus, are Capri-Sun pouches rubbish or not, how does a lack of on-the-go bins affect recycling rates, and what is the best thing James has ever done?
In a seismic shift that really damages the credibility of 'The Rubbish Book', toothpaste tubes can now be recycled. But what changed to make an entire product category recyclable, and what could this mean for other similar products in the future? In this episode, we squeeze out every last detail, from collection and sorting to recycling innovations and the consumer messaging that makes it all work. Plus, are Capri-Sun pouches rubbish or not, how does a lack of on-the-go bins affect recycling rates, and what is the best thing James has ever done?
Join hosts James Piper and Robbie Staniforth as they delve into the world of recycling, hopefully having fun along the way. One thing is for sure, they will talk absolute rubbish from start to finish.
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Timestamps:
Why toothpaste tubes can finally be recycled - 01:41
Additions and corrections - 30:08
Rubbish or Not: Capri-Sun pouch - 38:59
Rubbish News - 42:14
How does a lack of on-the-go bins affect recycling rates? - 46:15
Residual Rubbish - 50:19
Music licence ID: 6WPY8Q4O2RPFIOTL
