Will Connolly
Senior Principal Scientist - Diageo
A materials scientist by training, Will has spent over 20 years developing packaging solutions for FMCG companies including P&G, Coty, and Britvic, working on brands as diverse as Ariel, Gucci, and Pepsi. Now at Diageo into an upstream role his focus is on the creation of novel packaging formats to drive long-term sustainability. Current key projects include the development of barrier systems to support implementation of paper bottles through consortium groups, and establishment of future programs for alternative materials.
40
May 1, 2025
40. Is paper the new glass, with Will Connolly from Diageo
Our first ever live episode, recorded at the NEC in Birmingham during Packaging Innovations! In this special episode, James and Robbie are joined by Will Connolly from Diageo, the creative force behind the paper-based packaging for iconic brands like Johnnie Walker and Baileys. Together, we dive deeper into the world of paperisation, exploring why paper bottles are gaining momentum, the challenges of sorting and recycling them, and what it will take to move from niche experiments to mainstream adoption.
Guest: Will Connolly